THE MIDDLE OF NOWHERE & EVERYWHERE.

Welcome to Bastrop.

Smack dab in between Austin, Houston, and San Antonio, it’s about as central Texas as you can get. It’s also surrounded by the United States’ westernmost loblolly pine forest. All of which makes it an incredibly easy and scenic place for Texans to truly get away… if only they knew about this hidden gem just off the highway.

That’s where we came in.

On the Map, But Off the Beaten Path

In nearly every corner of Bastrop, you'll find outdoor adventures in landscapes that feel majestic. The Lost Pines Region is filled with vast overlooks, tranquil waters, green forests and the kinds of sights you can't see anywhere but here.

The Best Detour In Texas

Just a few minutes off the highway in Bastrop, you'll find the kind of outdoor adventures that seem too stunning to be so close. The Lost Pines Region has 10,000 acres of protected parklands offering over 50 miles of trails to hike or bike and waterways to paddle or fish.

Get Out for Some Rest and Exhilaration

The woods and waterways surrounding Bastrop provide endless opportunities for year-round outdoor recreation. The Lost Pines Region is home to nearly 10,000 acres of protected parklands with unique flora and fauna ready to be discovered.

Get Lost In the Middle of Everywhere

Just a short trip off the highway in Bastrop, you'll find outdoor adventures so stunning, it's hard to believe civilization is so nearby. The Lost Pines Region has thousands of acres of parklands where you can hike, bike, paddle or fish. You can also explore more than 130 historic sites and enjoy plenty of Texas charm.

A Road Trip with Off-Road Tendencies

Take a short detour off the highway in Bastrop and uncover wooded paths waiting to be explored. Over 50 miles of dirt and paved trails with leisurely, scenic and challenging rides mean the places to make your own outnumber any traffic you'll find along the way.

Stop and Refill Your Tank

Just a few minutes off the highway in Bastrop, you'll enjoy serene quiet time that's surprisingly close. The Lost Pines Region surrounds dozens of miles of Texas' own Colorado River, where you can fish, paddle, float and otherwise drift away.

Live Streaming from Our Back Porch

Right in the middle of downtown Bastrop, you’ll find a sense of revelry that feels too genuine to be everyday. The Lost Pines Region has hundreds of music venue, eateries, breweries and distilleries that make just sharing the moment a moment worth celebrating.

Exit for a 48-Hour Pit Stop

Just a few minutes down any road in Bastrop, you'll discover the kind of beautiful sightseeing and scenery that seems too picturesque to be so real. The Lost Pines Region has 99 landmarks on the National Register of Historic Places and 365 sunsets with the most perfect backdrop in Texas.

Print in iconic publications like Texas Monthly, the Texas State Parks Guide, and the Official Texas Tourism Guide showcased the majestic scenery in Bastrop & the Lost Pines, while also shaping language from the road into a warm welcome for folks passing through.

Outdoor did the same for travelers in their element along major interstate highways I-10 and I-35.

To support those traditional executions, we re-built, re-wrote, and optimized the Visit Lost Pines website for mobile use to put local adventures at travelers’ virtual fingertips.

CREATIVE DIRECTION: Craig Mikes | Lane Jordan
ADDITIONAL WRITING: Claire Jordan
ART DIRECTION: Lane Jordan | Terri Bonnet | Tim Hicks

VISIT LOST PINES

THE MIDDLE OF NOWHERE & EVERYWHERE.